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Creating True Wealth
ISSN: 1945-9300  --  Issue Number: 111 - December 17, 2010

Educating people for building wealth, adapting to a changing future and personal development.
IN THIS ISSUE

Featured Article
How to Succeed in an Economic Slump

Featured Book Review 
The Oz Principle by Roger Connors, Tom Smith and Craig Hickman

Guest Book Review
Book Review - The Greatest Salesman in the World
By Pascasio JR Felisilda

Guest Article
Use A Journal to Inspire Yourself into Action by Jack Canfield

Read the Creating True Wealth Blog
Successful People Read - Reading Leads to Success
It is All About Accountability

If there is one thing all of the book reviews and articles in today's issue have in common it is that when all is said and done it is all about accountabililty. You are always accountable. It may be to your own standards and goals. It may be to your boss at work. It may be to your colleagues. It may be to your family. It may be to your customers. We are all so very good at makikng excuses for why we did not perform or achieve. We are not nearly as good about owning up to our responsibility - which is what the authors of the Oz Principle, our featured book today, describe as accountability.

Success at every level and in every area of your life is about being accountable. Excuses accomplish absolutely nothing. Being accountable holds you to whatever performance you are committed to deliver.

Here is the critical part: the more accountable you force yourself to be the better you will deliver and the more money you will make. Perhaps more importantly the more your reputation for integrity will be enhanced, the greater trust people will have in you and the more influence you will have over others.

Finally, Jack Canfield talks to us today about the power of using a journal. This is a great article and believe me I've used journals to keep track of all the ideas that I need to capture - they are truly worth ever moment you spend on them. I only wish I'd used them a long time ago.

Wishing you success and prosperity,

Daniel R. Murphy
Learn from a Legend!

The late Jim Rohn is a legend in the personal development field. For over 50 years he taught and inspired millions of people to succeed and exceed their expectations. His philosophy of personal development is fundamental and proven. Read more about Mr. Rohn and his timeless wisdom here.
Inspiration in a few words:

"Ideas are a dime a dozen. People who implement them are priceless."
-- Mary Kay Ash, Entrepreneur
Featured Article by Daniel R. Murphy

How to Succeed in an Economic Slump

As you read and see news about poor economic forecasts are you discouraged? Are you wondering how you will succeed in difficult times? It is possible to succeed in down times. There are things you can do, concrete steps you can take, to sharply reduce the chances of failure and improve your chances of success even in hard times. Here they are.

First, do not panic. Do not allow bad news and alarmist predictions of doom and gloom to paralyze you. Take stock of your situation, examine your options and make a plan.

Follow these steps:

Take a deep breath. Seriously, cool thinking is critical during difficult challenges. Relax, pour a cup or glass of your favorite drink and sit back. Reflect on all you have accomplished and all you know you can do. Count your blessings and consider all your assets and advantages. Whether you have many or few, every advantage and every asset you have is of value.

If you have a job consider how best to keep it. Then, consider how best to improve it - to get a promotion or to raise your value to your employer. As Naploeon Hill taught, go the extra mile. Show up early for work and stay late when you need to. Do all your work as well as you can and do some extra. Anticipate your employer's needs and propose ways to address them before they become problems. Good employees are more secure than those who just show up for their paycheck.

Begin to enhance your value in the market place. No matter how well you do your job you must always be prepared for a market downturn that could cause you to lose your job. Keep your resume up to date. Read books and articles on how best to write and update resumes.

Keep yourself well informed about your area of work. Know which businesses are up and coming and which may be in trouble.

Put yourself on a budget. Do not over spend. Do not ever spend more than you earn. Resist debt. Other than your home, and possibly a car and education, do not borrow for anything. If you do not have the money for it you cannot afford it.

Save! This is possibly the most important advice. Pay yourself first. The more the better. Save no less than 10% of your net income and if you can save more than that.

Invest wisely. Invest your savings wisely. Do not put all your eggs in one basket. Diversify your investments. Invest in money market funds or buy stocks and bonds in different areas.

Maintain a cash reserve. This should be the first place you put your savings. You should have enough cash in the bank, or in equally liquid investments, to live off of for at least 6 months, preferably for a year.

Purchase some fine metals, gold or silver. Examine the markets and invest carefully. It is good to have an investment in gold or silver to hedge against possible paper money failures or rampant inflation in the future. Do not place all your savings here however.

Start our own business. Many businesses began during recessions or depressions, including Microsoft (1975 recession), General Electric (1873 depression), Disney (1923 recession), Good Humor Ice Cream, Sikorsky Helicopter and Combined Insurance which all began during the 1930s. Done right a business can be one of the most lucrative ways to build wealth and protect yourself during bad times.

There are no sure things. There are no secrets that are fool proof. There is no guarantee that anyone will succeed or fail. However if you discipline yourself in some very specific ways, set goals, follow through and spend your time and energy on the important work of securing your career and finances, your chances of success are much improved.


Featured Book Review by Daniel R. Murphy

Title and AuthorThe Oz Principle by Roger Connors, Tom Smith and Craig Hickman
 
Synopsis of Content:  
Accountability is commonly one of several essential elements of what is considered necessary for organizational or individual success. The authors here take this one element and develop it fully. Their main point is that you cannot achieve much of anything without accountability. The Oz Principle, in a nutshell, is “a personal choice to rise above one’s circumstances and demonstrate the ownership necessary for achieving desired results – to See It, Own It, Solve It and Do It.”

The authors us the well known story of the Wizard of Oz as an allegory to describe the process of becoming accountable, both on an individual level and an organizational level.

The process involves four primary steps: first to see the problem and the context. This includes eliminating denial about how bad things may be and recognizing both the depth of the problem and the opportunities which may exist.

The second step is to own it, that is to stop making all the excuses that people make, such as there isn’t enough time, it is not my job, no one has trained me, etc, and to take responsibility for finding a solution.

The third step is to solve it, that is, to find a solution. This means determining what you can do to solve the problem. It may also include how you can involve others in solving the problem.

The final step is to do it. Implementing the solution through immediate action is essential to be accountable.

The book is set against the backdrop of the failures in character and accountability that rang through the news media in the late 1990s and early 2000s with the fall of Enron and other large corporations due to greed and irresponsible conduct. The book first came out in 1994 and was again revised in 2004. Many of the examples in the book of real life accountability successes and failures are therefore from the 1980s and 1990s. The book came out before some of the tragic events after 2004 and another update would be justified.

Much more important however than the historical context of the book are the real life lessons it provides. The concept of genuine personal accountability and responsibility are talked about a lot these days but may not be practiced much. This book does a splendid job of identifying the ways we avoid accountability, the price we pay for doing so, and most importantly the ways we can become accountable and how this will make us and our organizations far more successful and effective.

This book is about being effective. It is about being responsible for your own success and abandoning the defeating behaviors that we all are tempted to use to avoid accountability. This is a vitally important book teaching a vitally important lesson. It should be required reading in every family and company in the nation.

Readability/Writing Quality:  
This book is very readable. It is filled with real life examples from business showing how accountability, or the lack of it, plays such a critical role. While I did not personally find the Wizard of Oz comparisons very helpful for many they may be. The book follows a well organized logic and each chapter builds on the prior ones.

Notes on Author:  
The authors head up a firm called Partners in Leadership, Inc. which provides training services. They operate in 56 nations around the world. They have also written other books. Roger Connors and Tom Smith wrote Journey to the Emerald City and How Did That Happen? Craig Hickman wrote Creating Excellence and Mind of a Manager, Soul of a Leader.

Three Great Ideas You Can Use:  
1. You can react to problems by blaming outside causes or other people. You can come up with all types of excuses for why you should not be accountable for solving the problem. Or, if you want to be effective, you can abandon the excuses and rise above the Line to becoming accountable. Accountable people function above this line, they do not make excuses, they look for solutions.

2. Making excuses and limiting our accountability are well learned skills for most people. It takes a lot of practice and diligence to move beyond the excuse stage, or the below the Line stage, and begin to focus on finding and implementing solutions. It is often useful to have a friend or associate remind you each time you fall below that line and begin to again make excuses.

3. The accountability which makes individuals more effective can be applied to teams, groups and entire organizations. The more a group seeks to solve problems rather than lay blame the more effective it will become.

Publication Information:  
The Oz Principle by Roger Connors, Tom Smith and Craig Hickman

Rating for this Book: Excellent

The Oz Principle is the Books2Wealth.com Featured Book for December 2010.


Guest Book Review

Book Review - The Greatest Salesman in the World
By Pascasio JR Felisilda

Og Mandino was a best-selling author who wrote 15 books that mostly dealt with positive mental attitude and overcoming obstacles to achieve your goals. His first book is his best-selling book. It is the classic book, "The Greatest Salesman in the World". 

When I first read this book, it surprised me because I thought it was all about selling. It is about selling but in a way that is a win-win situation for both the seller and the buyer. It is about selling in terms of giving not taking. Does that make sense?

Most people would have a negative connotation with selling and salesman (or salesperson). When you look at the entire context of selling, it is more than just a profession. It is a skill that can be developed and refined. When a man courts and dates a woman, he is selling. When a parent wants their kids to do their chores, he or she is selling. When a kids wants to ask something from their mom or dad, they are selling. Selling is a skill. It is a skill that should be developed especially since we are always selling when we are dealing with people.

This is the mastery of Og Mandino's book, "The Greatest Salesman in the World". Through the story of a young camel boy who wants to improve his lot in life and marry a young lady, he illustrates the plight of this young boy. His main motivation was for the love of a young lady who did not even know him. Then, Og Mandino uses 10 scrolls that have lessons to empower this young camel boy named Hafid to become a better "salesman". Through Hafid's journey, you can apply the same principles or scrolls to become a better "salesman".

The first scroll is about starting a new life. The past is the past. Most, if not all, people have failures and struggles that will hinder your progress to move on with life. The first scroll discusses that challenge.

Then, the proceeding nine scrolls deal with love, persistence, emotions, humor, pro-activity, etc. When we deal and engage with these emotions and characteristics, we can become a better "salesperson".

This book, "The Greatest Salesman in the World", will help you develop that skill of salesmanship (or salespersonship). You will be a better business owner, better parent, better relative, better worker, better son or daughter, etc. You will be better because you will learn to improve your inter-personal skills by developing your intra-personal skills.


As an author, Pascasio Felisilda recently published the book "Nanay: Lessons from a Mother". This is a very inspiring book. Its simplicity empowers the message and story about a legacy that is worth living. The book is available through http://www.amazon.com or through http://www.ebookstand.com/book_details/Nanay_Lessons_from_a_Mother_PAPERBACK_VERSION

Article Source: [http://EzineArticles.com/?Book-Review---The-Greatest-Salesman-in-the-World&id=5348859] Book Review - The Greatest Salesman in the World



Guest Article

Use A Journal to Inspire Yourself into Action by Jack Canfield

By keeping a personal journal, you enter a sacred space. Here, you are safe from judgment and free from daily duties and cares. Here you can dream, discover, and dare to create new ways of being in the world.
Use a journal to directly reinforce the teachings of The Success Principles, and other personal learning courses.  Create a laboratory for personal transformation as you put the principles of your course into action each day. Do this by including sections in your journal for inspiration, intention, action, and growth. 
Receive Inspiration
 
Writing captures guidance from your deepest self before it disappears.  Inspired ideas can rise to the surface of your mind in a classic “aha!” moment. This might be a solution to a persistent problem, an idea for a breakthrough goal, a powerful image, an energizing affirmation, or another sudden spark of insight. No matter what form the inspiration takes, record it in your journal.

Write about your challenges as well. Note the moments when you are not functioning at your peak—times when you feel bored, tense, angry, afraid, or sad. These feelings are clues to areas of your life ripe for transformation. In your journal, describe the discomfort in detail and how you reacted. Look for patterns. Also brainstorm new options for responding. Sometimes a moment of inspiration lies just on the other side of a tough emotion.
 
Form Intention
 
Statements of intention contain blueprints for action. This kind of journal entry offers a way to stay positive and on course, directed toward the new results you want to attract into your life.
 
As with writing affirmations, keep intention statements focused on what you want. “I intend to effortlessly double my income” is more effective than “I intend to stop worrying about paying my bills each month.”
Also release the word try. A statement such as “I will try to save at least 10 percent of my income each month” conveys something less than wholehearted commitment. People who continue to overspend can rationalize the result by saying, “Well, I am trying.”

A more effective option comes from Yoda, the gnomish guru in the Star Wars film trilogy: “Try not. Do, or do not. There is no try.”

While you can fill up a journal with statements of inspiration and intention, consider adding inducements to action as well. Even the most jaw-dropping insight or motivating statement of intention can fall flat when this element is missing.

Take the intention statement mentioned above: “I intend to double my income while working with joy and ease.” That’s a solid place to start. Now, pave the way for action by packing your intention full of details. Include specific goals such as “I will call fifty new customers this week” and “I will include ten new products in my next catalog.” 

Celebrate Growth
 
Use a journal to make your own growth visible to yourself. Record the results that you experience by using The Success Principles and the Law of Attraction. Whenever a new outcome shows up in your life—whether subtle or significant—capture it in your journal.

Be specific. As your income increases, note dollar amounts. As your network of clients and job contacts grows, include names. As you resolve conflict with key people in your life, describe the words and actions that produced these breakthroughs.

Writing offers a way to lift your eyes above the steady march of daily events. When immersed in the details of work and family responsibilities, you can easily overlook change that is already manifesting in your life. Use a journal to regain perspective and literally rewrite your life.

Seeing the evidence of your personal growth recorded on the page, before your own eyes, can instantly raise your emotional vibration. And that opens a path for the cycle of inspiration, intention, action, and growth to begin all over again.
 
Jack Canfield, America's Success Coach, is the founder and co-creator of the billion-dollar book brand Chicken Soup for the Soul and a leading authority on Peak Performance. If you're ready to jump-start your life, make more money, and have more fun and joy in all that you do, get your FREE success tips from Jack Canfield now at: www.FreeSuccessStrategies.com


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You do not have the time to read everything on the internet or in books published in the past or today about success and self development. Creating True Wealth  reviews that material for you, condensing it into concise bites you do have time for, and leading you to those books, magazines, blogs and websites that will offer you more. 

Educating people for building wealth, adapting to a changing future and personal development. The premier source of Book Reviews and other materials on building true wealth, business, leadership, time management, and other personal development subjects.

Visit my blog at:
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I hope you will find the information in the Creating True Wealth newsletter useful. Future editions will highlight other books in the fields of business, sales, motivational materials, self help literature, psychology and other related fields. This newsletter is published weekly on Fridays.

Daniel R. Murphy, Publisher. All content is written by Daniel R. Murphy unless noted otherwise.


Disclaimer: Nothing in this ezine is intended nor should be relied upon as professional legal, medical or financial advice. If you need personal legal or financial planning advice you should consult a licensed attorney, accountant or financial planner. If you need personal medical advice you should consult your medical professional.

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Learn from a Master of Success

- the late Jim Rohn.

No one has spoken to more audiences around the world or sold more audio programs around the world than the great Jim Rohn.

He was a giant in the self development industry for half a century.

Jim is no longer with us but fortunately his wisdom and teaching does remain for us to use.

Learn more about this legendary self improvement teacher and the fantastic educational materials you can obtain here.



 

 

 

 




 

 

 

 

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